This Privacy Policy describes how HUI MIN SU LLC (the "Site", "we", "us", or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from our Shopify online store.
We are committed to maintaining the highest standards of data integrity and transparency. Whether you are browsing our Home Audio Systems, purchasing a Home Projector, or ordering our Over-Ear Headphones or Wireless Earbuds, your privacy is our ultimate priority.
1. Personal Information We Collect
When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases.
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Device Information:
- Examples of collected data: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
- Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our shop experience.
- Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
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Order Information:
- Examples of collected data: Name, billing address, shipping address, payment information (including credit card numbers, PayPal, or digital wallet details), email address, and phone number.
- Purpose of collection: To provide products to you to fulfill our contract, to process your payment, arrange for shipping, provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our electronics.
- Source of collection: Collected from you directly during checkout.
2. How We Use Your Personal Information
We use your Personal Information to provide our services and premium electronics to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new electronic gear, special offers, and store updates (such as our newsletter).
3. Sharing Personal Information
We share your Personal Information with third-party service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: shopify.com.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
4. Behavioral Advertising & Cookies
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.
We use Cookies to improve and optimize your experience on our Site. Cookies allow the website to remember your actions and preferences (such as login and region selection), so you don’t have to re-enter them whenever you come back to the site or browse from one page to another.
We use Cookies to improve and optimize your experience on our Site. Cookies allow the website to remember your actions and preferences (such as login and region selection), so you don’t have to re-enter them whenever you come back to the site or browse from one page to another.
5. Your Rights Under GDPR & CCPA
Depending on your location, you may have specific rights regarding your personal data:
- GDPR (Residents of the EEA): If you are a resident of the European Economic Area, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased.
- CCPA (California Residents): As a California-registered business, we fully comply with the California Consumer Privacy Act. You have the right to request access to the Personal Information we collect, request deletion, and opt-out of the "sale" of your personal information.
To exercise these rights, please contact us through the customer support information below.
6. Data Retention
When you place an order for our audio or visual equipment through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
7. Changes to This Policy
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
8. Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail or by mail using the details provided below:
- Company Name: HUI MIN SU LLC
- Data Protection Officer: HUI MIN SU
- Headquarters Address: 200 N Vermont Ave, Los Angeles, CA 90004, United States
- Customer Support Email: shop@assetassert.com